Brand identity, environmental graphics, and visual communication for a retail and cultural venue
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Work Experience
Jan 2021 - Nov 2025
Papa Johns Central Asia
Graphic Designer
Worked on marketing and brand communication design for Papa Johns franchise markets, developing visual materials used across advertising campaigns, promotions, and restaurant communication.
Worked as a lead graphic designer supporting visual identity and brand communication for a growing AI technology company. The role spanned from evolving the logo and design system to supporting product UI/UX, conference presentations, office environment graphics, and company merchandise.
Worked as an independent graphic designer delivering branding and visual identity projects for startups and small businesses. Specialized in logo design, brand identity systems, and marketing visuals for digital and print. Collaborated directly with founders and marketing teams to translate business ideas into clear visual concepts and scalable brand assets used across websites, social media, and advertising channels.
Led visual transformation and brand system evolution for a nationwide telecom operator. Simplified communication, scaled 360° campaigns across all regions, and introduced structured workflows that improved speed, consistency, and production quality across teams and vendors.
USAID Business Growth Initiatives (BG|) Project | Deloitte Consulting LLP
Senior Graphic Designer
Worked as lead designer on an international development project implemented by Deloitte, focused on strengthening Kyrgyzstan’s textile and garment industry. Responsibilities included: • development of the Business Growth Initiatives (BGI) brand identity and visual communication system • design of brand guidelines and marketing materials for industry promotion • creation of exhibition graphics, printed materials, and presentation assets • design support for international events, conferences, and industry showcases • collaboration with project teams and international stakeholders on communication design
Worked as an in-house designer in the marketing team of one of the largest beverage and spirits producers in Kyrgyzstan.
Responsibilities included: • design of packaging and label graphics for alcoholic beverage products • development of promotional and marketing materials for retail and advertising campaigns • creation of POS materials and printed marketing assets • adaptation of brand visuals across packaging lines and promotional formats • collaboration with marketing and production teams on product launches and campaigns